Hi, I'm Nicole. I'm a Creative Director who merges creativity and commerce, translating brand narratives into visual storytelling. I weave together every touchpoint, from social to packaging to website design, into one integrated brand experience.

I've been lucky to work alongside founders as they've hit meaningful milestones: closing investor deals, landing features in major publications, getting stocked on store shelves, and building loyal waitlists in the early days of launch. One brand I worked with grew from a handful of early supporters to a two month waitlist within six months. I’ve had the privilege of working behind the scenes at Paris Fashion Week which is a memory I still carry with me.

At the core of my work is a simple belief: good design is equitable. I try to center my process on building cultural connection and visibility for talented, marginalized founders and their communities, and on bringing consumer power back into small, local businesses.

What I find most rewarding is watching a brand grow with intention, and getting to play a small part in a business realizing its potential.